Another interesting little piece popped up on earth2tech this morning that I just can’t resist sharing. As a PR firm, we love working with startups. Really, we do: the struggle to grow is an adrenaline rush, and the challenge of defining their identity even as they work to determine how they fit is oftentimes frustrating, but extremely rewarding. These [...]
Posts Tagged ‘cleantech investing’
Let the Smart Grid Race Begin!
Posted in GREEN ENERGY MARKETS, GREEN INNOVATORS/INNOVATIONS, tagged cleantech investing, energy technology, greentech investing, smart grid, startup on April 29, 2009 | Leave a Comment »
The Greentech (or is it Cleantech?) Branding Question
Posted in GREEN ENERGY MARKETS, Uncategorized, tagged cleantech investing, green VC, greentech investing, startup on April 15, 2009 | Leave a Comment »
A bit of an aside today, but I wanted to share an interesting piece that appeared in Greentech Media’s CleanTech Investing column last week on the branding of greentech/cleantech/“insert some-new-tech here” investing. According to the author (a principal at Boston-based @Ventures), as greentech has grown in popularity and worked its way into the larger geopolitical [...]
